Privacy Policy

1. Information We Collect

When you interact with our website or services, we may collect the following categories of information:

• Personal identifiers — name, email address, phone number, company name, and job title provided through contact forms, quote requests, or newsletter sign-ups.
• Technical data — IP address, browser type, operating system, referring URLs, and pages visited, collected automatically via cookies and similar technologies.
• Communication records — correspondence with our sales and support teams via email, phone, or web chat.
• Business information — project requirements, facility details, and procurement preferences shared during the quotation or consultation process.

2. How We Use Your Information

We use collected data to:

• Respond to enquiries and provide quotations for our air purification products and services.
• Process orders, manage installations, and deliver after-sales support.
• Send relevant product updates, technical bulletins, and marketing communications (only with your consent).
• Improve our website, products, and customer experience.
• Comply with legal obligations and enforce our terms of service.

3. Legal Basis for Processing

We process personal data under the following lawful bases: performance of a contract (e.g., fulfilling orders), legitimate business interests (e.g., improving services), consent (e.g., marketing emails), and legal obligations. Where consent is required, you may withdraw it at any time by contacting us.

4. Data Sharing and Sub-processors

We do not sell your personal data. We may share data with trusted third parties who assist in our operations, including:

• Cloud and hosting providers — for secure data storage and website hosting.
• Analytics providers — to help us understand website usage patterns.
• Professional advisors — lawyers, accountants, or consultants as required by law.
• Business partners — authorized distributors or service technicians involved in fulfilling your order.

All sub-processors are contractually bound to protect your data in accordance with applicable privacy laws.

5. International Data Transfers

As a company operating across borders, your data may be transferred to and processed in jurisdictions outside your country of residence. We ensure appropriate safeguards are in place, including Standard Contractual Clauses where required.

6. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting, or reporting requirements. Typically, customer records are retained for 7 years following the end of a business relationship. Marketing consent records are retained until consent is withdrawn.

7. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to:

• Essential cookies — required for site functionality and security.
• Analytics cookies — help us understand how visitors use the site.
• Marketing cookies — used to deliver relevant advertising (only with consent).

You can manage cookie preferences through your browser settings. Disabling certain cookies may affect site functionality.

8. Your Rights

Depending on your jurisdiction, you may have the following rights:

• Access — request a copy of the personal data we hold about you.
• Rectification — correct inaccurate or incomplete data.
• Erasure — request deletion of your data, subject to legal obligations.
• Portability — receive your data in a structured, machine-readable format.
• Objection — object to processing based on legitimate interests or for direct marketing.
• Restriction — request that we limit processing of your data in certain circumstances.

To exercise any of these rights, please contact us at the details below. We will respond within 30 days.

9. Data Security

We implement appropriate technical and organizational measures to protect your data, including encryption in transit (TLS), access controls, regular security assessments, and employee training. While no system is completely secure, we continuously work to safeguard your information.

10. Changes to This Policy

We may update this policy from time to time. Material changes will be notified via our website or by email. Continued use of our services after changes take effect constitutes acceptance of the revised policy.

11. Contact Us

For privacy-related enquiries or to exercise your data rights, please contact: